Orrin Woodward LIFE Leadership Team

Winner of the 2011 Independent Association of Business Top Leader Award; Orrin Woodward shares his leadership secrets.

LIFE Entrepreneurship & Opportunity

Posted by Orrin Woodward on November 14, 2011

Leadership requires seeing things before others see them, believing in the future before others believe it, and moving in that direction before others will move. This is the path that new truths follow to enter the marketplace. In truth, however, isn’t a new concept. This has been the reception of new ideas for as long as human beings have populated the earth.

German philosopher Arthur Schopenhauer stated that all truth goes through three steps.

First, it is ridiculed.
Second, it is violently opposed.
Finally, it is accepted as self-evident.

Entrepreneurs, by definition, work within the first two steps, since by the third step the real opportunities are gone. So don’t expect raving fans when you get started. Don’t expect everyone to celebrate you as a hero when ridicule or violent opposition is the beginning environmental conditions for all revolutionary change.

Leaders create the future through better ideas and implementation. It takes courage, fortitude, and high adversity quotient in order to change the world. These qualities, and more, the founders of LIFE have in abundance! Chris Brady, Tim Marks, George Guzzardo, Bill Lewis, Claude Hamilton, and Dan Hawkins are leaders of leaders.


The Christians went to the colosseum to be burned and eaten before Christianity became the established religion of the empire

That Ghandi was imprisoned repeatedly before India was allowed her freedom.

That America had to do more than just write a Declaration of Independence, it had to fight for years to make it a reality.

What does this mean for you? If you desire to make real change in the world, you will be opposed. The better your ideas, the more violently you will be resisted by the old order. Instead of being upset at this, take it as confirmation that you are on the right track. The establishment ignores you until it is threatened by your better ideas and execution. 🙂

Winston Churchill once said, “History will be kind to me for I intend to write it.” In the same way, history will be kind to LIFE for we intend to make it! Sincerely, Orrin Woodward

12 Responses to “LIFE Entrepreneurship & Opportunity”

  1. Shloimy said

    Thanks Orrin you are always a inspiration to all of us, we appreciate that a lot!

  2. Bill Lewis said

    I just posted this to my google circle because I wanted to remind people that if they aren’t getting ridiculed then they probably aren’t doing anything. Anytime you strive for great the average won’t be comfortable.

  3. Mike Kolp said

    Man pick up for a monday. Thanks buddy.
    God Bless,
    Mike Kolp

  4. Jenn Golden said

    Fantastic post Orrin! Thank you for all you continue to do!

  5. Gary Severson said

    Orrin, it’s one thing to put these so needed pieces of wisdom out for all to see, but to actually personally witness you put the action in behind those words is nothing short of incredible. I’ve seen you ridiculed and opposed in ways that would cripple most of men and you’ve faced them all with class and character because you have said all along, you’re simply going to do what’s right, regardless of the personal cost to you. As great as your words are, you’ve taught me more by your example. I’m eternally grateful to you and the L.I.F.E. TEAM for your courage and commitment in a world that is very much counting on our leadership. God bless you!

  6. Rob Crichlow said

    Thanks Orrin for being the example.

  7. Adam & Teesa Rossman said

    We are looking forward to our kids and grandkids having the chance to read history books that talk about you, the movement of people -in LIFE- that followed you, and the good that the LIFE group was able to create in society! Thank you for standing strong, for leading the charge and for being a great example the myself and so many others need in our lives. We envy the man who gets the privilege of writing your biography!!

    Thank you,
    Adam & Teesa Rossman

  8. Absolutely cunning! There is nothing easier to promote, or anyone easier to edify, than you and the LIFE business. I am so glad to have seen, but more along the lines of “felt” what this was going to be before it happened. Thanks Orrin! I hope I could last through even a portion of what you have.

  9. Thanks for the great post, Orrin! And thank you and all the PC for being willing to be the pioneers in the front of the Team LIFE leadership army.

  10. Jeff Caldwell said

    Orrin, you and the founders of Life will be the names in history that will be talked about and how you all dedicated your lives to changing this country around. You all indeed have been ridiculed yet stand your ground and do what is right. With the Life and Team Leadership you are leading others to information to do the same by teaching moral absolutes.. It is the only way to keep our freedom. Anyone part of this movement should be privileged to be a part of it. Thank you for being the example of a man of principal no matter what your critics say.

    God Bless

  11. We aren’t getting fed to the lions, we won’t get imprisoned, and we won’t have to take up arms. All that we really need to fear is people ridiculing us like 5th graders on the playground. And since they don’t have a better option, or even a different option, then we really have nothing to fear!

  12. johnklewis said

    Rarely does a group of men & women have such an important responsibility as the LIFE community. With an entrepreneurial mindset, we can see vast potential to build success, significance, and lasting legacy. Thank you to the founders of LIFE who provide both the armament and armor (to quote Greg Johnson) to build such a bright future. True entrepreneurs don’t ask for easy, they just ask for possible. And LIFE is the key to creating what is possible for me and my family.

    Once again, thanks Orrin and the Policy Council.

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